{"id":557,"date":"2020-02-23T10:27:00","date_gmt":"2020-02-23T10:27:00","guid":{"rendered":"https:\/\/mercurysystems.ie\/?p=557"},"modified":"2023-03-19T13:34:33","modified_gmt":"2023-03-19T13:34:33","slug":"are-you-ready-for-the-new-alcohol-directive-2","status":"publish","type":"post","link":"https:\/\/mercurysystems.ie\/are-you-ready-for-the-new-alcohol-directive-2\/","title":{"rendered":"Are you ready for the new alcohol directive?"},"content":{"rendered":"\n

Our tips on reducing shrinkage following structural separation of alcohol<\/em><\/h4>\n\n\n\n

Our tips on reducing shrinkage following structural separation of alcohol <\/p>\n\n\n\n

With the Public Health (Alcohol) Act coming into effect\u00a0today\u00a0<\/strong>here\u00a0are some security measures that can help retailers keep high value alcohol products secure, when they can no longer be stocked behind the till.<\/p>\n\n\n\n

The new Public Health (Alcohol) Act 2018 comes into effect today 12 November 2020, with implications for all retailers in displaying alcohol products and maintaining the volume of sales, while adhering to the law.<\/em><\/p>\n\n\n\n

Most of retailers have been preparing for this law for some time, Covid notwithstanding, with many store owners having to rethink store layout and accessibility to meet the requirements of the act, which aims to separate alcohol from other grocery items.<\/p>\n\n\n\n

What does this mean for retailers in terms of security?<\/strong><\/p>\n\n\n\n

Given the options set out by the act, the retailer may decide to have a greater selection of high value product which previously would have been behind the till, available on open sale.<\/p>\n\n\n\n

Additionally, the off-licence section will no longer be as visible within the store. These factors pose significant additional shrinkage risks in many retail settings.<\/p>\n\n\n\n

How can retailers deter thieves without losing revenue?<\/strong><\/p>\n\n\n\n

A huge struggle for every store owner is how to prevent theft without putting customers off buying products, or even revisiting the store. Alcohol is one of the most targeted retail products for shrinkage, causing millions of euro of lost revenue annually throughout the sector.<\/p>\n\n\n\n

A reputable security solution is key to reducing this loss.<\/strong><\/em><\/p>\n\n\n\n

Retailers may be drawn to display alcohol openly in the limited space available, or even be tempted to display spirits and high value wines on open sale.<\/p>\n\n\n\n

Depending on store size, there may not be a choice. There is a greater theft to bear in mind. Without some form of deterrent, store owners might be setting up for more loss than gain.<\/p>\n\n\n\n

What can be done to deter shrinkage?<\/strong><\/p>\n\n\n\n