FOOTFALL COUNTING SOLUTIONS
Real Time & Historical People Attendance Data, At Your Fingertips – 24 / 7
Mercury Systems can guide you through the many ways of determining the performance of your business. Our Counting solutions collect and record data from footfall and building occupancy, to customer behavioural analysis. We can also count vehicles, pedestrians, bicycles and other footfall traffic. This data provides invaluable business information.
With over 25 years of experience, Mercury Systems brings you world-class counting solutions. Our leading data analytics software, on an easy-to-use cloud platform, provides all the information necessary to plan and execute your business strategy effectively.
Mercury Systems’ clients range from independent traders, national businesses and international organisations with turnovers in excess of a billion euros per year.
SOLUTION BY INDUSTRY
We are the Irelands leading supplier of security and footfall solutions.
ANALYTICS MADE SIMPLE
Accurate data is essential to make effective decisions. View and divide visitor data by minute, hour, day, week, month or year – or access real-time data for immediate reaction. Measure and compare performance and visitor data across different time periods or locations. Our counting solutions are capable of live tracking, heat mapping, gender distribution and adult/child differentiation.
Footfall Numbers & Analyses
Count the total visitor numbers to identify peak times during your chosen time frame. Understanding peak hours, days, or months helps you plan for future events by ensuring you have allocated the needed number of resources.
Staff Management
Exclude staff from visitor counts to ensure accuracy in all your data collection. By knowing the exact number of visitors, you can use historical data to identify when and where to allocate staff. This way, you can prevent lost sales opportunities and optimise your understaffed or overstaffed hours.
Sales Conversion Rates
Gain valuable insight into a long list of KPIs that help you understand how sales correlate to data and make fact-based decisions accordingly. Discover sales and conversion rates to measure your store’s performance.
Occupancy Management
Keep track of the exact number of visitors inside your store to understand occupancy levels. Should the maximum capacity be reached, you can stay alert and ensure safety measures are being upheld. This way, you can optimise the overall customer experience, as your visitors leave your store with a pleasant feeling.
Heatmaps – Hot & Cold Zones
Understand where your visitors are spending their time and detect dwell areas to help enhance your marketing strategies and optimise your store layout. Heatmaps provide a graphic overview of your visitors’ walking patterns by identifying hot and cold zones to help you understand which areas and spaces within your store are attracting the most visitors.
Gender Distribution
Capture the demographics of your incoming visitor traffic to gain valuable customer insight that helps you make strategic decisions surrounding product displays, advertising, and inventory. Our sensors are designed to differentiate between males and females for full store optimisation.
Why Choose us?
Established in 1998, Mercury Systems have the expertise and ability to bring tailored solutions to customers across the nation.
We offer the widest range of products, source the most advanced technology and have exclusive distributor agreements with leading industry manufacturers. We work to ensure that the highly developed analytics software we provide, gives at least 98% accuracy in it’s data collection.
Email us today to arrange a no obligation survey of your requirements.
Need to talk solutions?
“Mercury Systems provides customers with actionable insights, which can add value to the operations of their store or premises. We look forward to offering our customers scalable solutions, which can enable customers to improve store and venue performance. For us, it’s about return of investment, with each tailored solution we provide. We make sure your work counts.”
Alan Phelan, Director, Mercury Systems